Lancôme Recovery Portal

In celebration of the launch of Lancôme Génifique Ultimate, the two-story loft space in Venice Beach, California was transformed into a sleek, ethereal skincare lab designed to invite visitors to touch, see, and experience the innovation firsthand. Inside, the environment unfolded through immersive touchpoints including personalized facial consultations, product sampling, and a smoothie bar that translated the formulation’s science into a sensory experience.